And … action!
The website has been designed to function differently across various devices and orientations to give the user the best experience of Happening Films’ unique media format. There is a focus on embedded video, allowing the company to best display their award-winning productions.
For this particular business, we decided on a left sidebar featuring information about Happening Films and the various genres they have produced (i.e. Shorts, Features, Documentaries). The proportions of the formatting allows display of content in a widescreen format, and the cinematic fade-in when the website loads perfectly matches the filmic theme. The hover effect gives the site a modern feel, and allows users to know exactly which item they are accessing.